Annabel Beerel


The Task Of Leadership Is To Identify and Frame Reality

There is no other more important, compelling, urgent and ethical task. It is this task that anchors the work of leadership. And it is this task that can be carried out from a position of formal or informal authority.

We have become so preoccupied with the skills required and the style of leadership that we ignore leadership’s essential function and minimize the challenges associated with holding people’s feet to the fire to embrace reality – not fantasy or distraction – REALITY


Annabel Beerel works with leaders to help identify, frame and respond to a constant and complex flow or new realities. 

For consultation, to attend a seminar or to discuss a customized program, Contact Annabel


Annabel Beerel, 5 South Lincoln Street, Natick, MA 01760
[email protected]     (781) 771-5663